Vt. names Canada liaison as U.S. border reopens for vaccinated travelers
The American and Vermont flags flying together in Bridgewater, Vt. (Gareth Henderson Photo)
Cross-border reunions of all kinds have commenced now that the U.S. border with Canada and Mexico is open to vaccinated travelers. The major change, announced last month, took effect this week.
An important type of reunion now going on is that of trade and commerce. And on Monday, after the reopening took place, the state of Vermont announced its new representative for trade and investment in Canada. CIDEP, a Montreal-based economic development firm, was named to the representative and liaison role.
“Our connection with Canada runs deep, and as the land border reopens, communities and families are reconnecting, Canadian travelers are returning, and businesses can once again focus on expanding operations and increasing trade with Vermont,” said Gov. Phil Scott. “We hope this reconnection will remind Canadian companies what Vermont has to offer when thinking about expanding or doing business here, while also creating interest in Vermont products north of the border.”
CIDEP’s main priority will be to initiate contact with Canadian businesses looking to expand into the U.S. market and then generate quality leads that have high potential to turn into Vermont investment projects, according to the state announcement. CIDEP will also represent Vermont at key trade events in Canada touting Vermont as a business and tourist destination.
"The relationship between Québec and Vermont is more than business. For more than 100 years, we have shared the same values,” said Michel Belval, president of the American Chamber of Commerce in Québec. “We support environmental projects, family's businesses, and small and medium enterprises. The opening of the new Vermont Office in Québec is a sign that our relationship can only continue to grow and that our partnership is better than ever."
In 2020, Vermont exported over $918 million in goods to Canada and imported $1.7 billion in goods, 76% of which were used in the production of American-made products. There are also 66 Canadian-owned businesses employing over 2,900 workers in Vermont.
CIDEP was selected through a competitive bid process administered by the Vermont Department of Economic Development, state officials said. In addition to business recruitment, CIDEP will promote the state as an investment destination and encourage greater bi-lateral trade with its top market.
The funding for this two-year initiative was proposed in the governor’s budget address calling for investments in Vermont’s economy, workforce, and communities, Monday’s announcement noted. The funding was approved and included in Act 74 by the Vermont Legislature in June.
“I am firmly convinced that Vermont has everything it takes to attract more Canadian companies in the years to come, and we are dedicated to allocating all the necessary resources to promote the state of Vermont as a great location for Canadian corporations to do business,” said Frederick Bernard, CEO of CIDEP.
Marie-Claude Francoeur, the Québec Provincial Government’s delegate to New England, noted the importance of such partnerships to the region’s recovery from the pandemic.
“In these uncertain times, North America's economic recovery will depend on trade initiatives that support innovation, enhance our competitiveness, protect our integrated value chains, promote our common prosperity and benefit both our regions as well as our respective workers and their families,” Francoeur said in a statement. “This is a win-win.”
Click here for more coverage of the border reopening and Canada’s rules for travelers.
— Gareth Henderson
